Tuesday 22 September 2015

Futation

Futation was founded in 2009 with two objectives in mind:

• To help product developers discover new materials and technologies
• To offer them inspiration for new ideas and solutions


The idea for Futation emerged with the realization that many materials and technologies with great potential are not known across different industrial sectors. This gap in knowledge means that product developers don’t always have the necessary “ingredients” to create revolutionary products and solutions.

One of the main obstacles to the dissemination of materials and technologies is that product developers are already fully occupied tracking the rapid developments in their own industrial niche, and therefore have little time to go treasure hunting in other industries.

Futation supports product developers by seeking out and finding innovative products, and providing developers with physical samples of these products – with concise and easy-to-read information cards. Knowledge of new materials and innovative technologies from a broad range of industrial sectors is effectively disseminated directly to product developers through the Futation collections.

What is the business model?
Companies pay to receive the monthly updates for their material libraries.

Who are Futation’s customers?
Futation subscribers include engineers, designers, and product developers – along with future generations of engineers from forward looking universities and colleges. You can see some of our customers here

Who is behind Futation?
Erik Haastrup Müller – Founder
Master in Engineering with a specialty in Design & Innovation

From http://www.futation.com/about.html

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